Farzaneh founded Shaneh Boutique in 2011 in her home in Rancho Santa Fe, California.

After earning her Computer Science degree from UC San Diego and working as a software analyst for over ten years, she decided to start her own business. Farzaneh saw the need for fresh, stylish, comfortable, and affordable clothing that distinguished themselves from those of other stores. She began her research and selected items from top quality wholesale suppliers in France and Italy, each item personally picked in small quantities to preserve their uniqueness. Over the years, she has added selected American fashion lines as well as her popular travel-specific luxury collection from Anatomie.

Besides her exclusive collection, she offers a joyful private shopping experience in a cozy, relaxed and fun environment. Her inviting  atmosphere includes French music and refreshments, complementing her friendly approach to styling her clients.

You can Contact Farzaneh at Shaneh Boutique to make your complimentary styling appointment.  




Ceo / Founder

Farzaneh founded Shaneh Boutique in 2011. She earning her Computer Science degree from UC San Diego and working as a software analyst for over ten years, she decided to start her own business because she saw what so many other boutiques lacked, the need for fresh, stylish, comfortable and affordable clothing while offering superior customer service.

Marketing/web designer

Siamac went to school at San Diego State University and graduated with a Bachelors in Marketing in 2020. Aside from working for Shaneh Boutique with Marketing & Web Design, Siamac enjoys playing video games and relaxing by the beach soaking up the sun with his friends.

You’re in good company

“Farzaneh has a wonderfully curated selection of clothes and accessories that are stylish but not trendy. She has a great eye for what looks good on you and is helpful but never pushy. I always get compliments on the pieces I’ve bought from Farzaneh.”

Gillian V. / June 16, 2020

“I like the brands they carry especially Anatomie which is perfect for travel. I have bought several pants and tops over the years in this brand and also from the Adore brand. The whole boutique has stylish inventory and Farzaneh, the owner, is very hospitable and accommodating making shopping there a relaxed and enjoyable experience.”

Annette F. / June 12, 2020

“I am a customer and I have purchased many items over the last 8 years at the home store as well as at the many shopping shows Farzenah attends. The home shopping environment is always so pleasant. There is often music, treats to snack on and a personal helper ( Farzenah) assisting you every minute.

TerriAnn S. / June 10, 2020